Aaron Michel (1984.vc) on the investment in Fairmarkit, the destructive nature of monopolies, views on board seats and investment vehicles at pre seed/seed


Welcome back! Aaron has a super interesting background so we spend a while talking about his investment strategy and thoughts on investment dynamics at the pre seed/seed levels. He's a former operator (PathSource) so has a deep understanding of the mindset of founders and all of the qualitative KPIs that help investors make great decisions. Aaron is now a partner at 1984 Ventures based in San Francisco. Here are 3 things we spoke about that I found super interesting:

1. Why Aaron doesn't take board seats and his thoughts on investment vehicles in early stage rounds

2. Being a "therapeutic" VC and getting the 2am calls from founders

3. Qualitative KPIs that help Aaron identify when a team is able to quickly pivot/show strong potential for enterprise sales

Aaron also shares a bit on how he sourced Fairmarkit and how he identified strengths within the founding team.

Also - mentioned in the intro, The Art of VC has just launched it's website! I'll post all of our episodes, recommended reading/content, a running list of awesome VCs, and upcoming interviews. You can also sign up for the private network which gives you access to exclusive content each week (read more by following the link).

That's all. Peace.

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